List of books :
Small houses’ by Petites Maisons and Kleine Hauser
‘Small and chic high style for small spaces’ by Bridget Vranckx
‘The japanese house , architecture and interiors by Noboru Murata & Alexandra Black
‘Japanese detail-architecture’ by Sadao Hibbi
‘A Japanese touch for Your home’ by Koji Yagi ‘East meets West’ by Kelly Hoppen
‘Japanese design motifs’ compiled by Matsua Piece-Goods Store
‘Japanese Style’ by Suzanne Slesin
‘ The world of interiors’
Thanks to the first project ” Inside outside” I’ve learnt new skills which I think will be useful for the next projects. One of the skills which I gained and I need to work on, is the aesthetics of visual language of presentation of the project. I’ve learnt, that all elements of the final body of work need to work well as whole. Colours, textures, concepts, the way how I present each single piece , they need to be similar and clear and understandable form the first glance for the audience.
I found on youtube music video created by Volvo for the dance group Swedish House Mafia.
The reason why I have posted this, is that this video is just great example of visual text , where all elements of visual language work perfectly with each other. Incredible landscapes with short powerful moments in connection with the song , where the slogan ” Leave the world behind You ” is repeated a few times , suggests adventures, the power of nature , unpredictability, and wildness . All of these features are metaphors of features of Volvo XC60. I think that the video makes big impact on conjectural customers, as it definitely encourages to purchase the car , as the metaphors used in the video suggest that the car has a lot to offer- it’s durable, safe, resistant, inspiring, comfortable. In the video, it looks like the car is the best friend of the driver .
I believe , that when it comes to Interior Design and selling my ideas and work to customers , it’s very important to take care of each single piece of visual language and make it clear , understandable from the first glance and convincing.
Has the advert convinced me for the purchase ? Definitely.
a few words about Nendo..
Nendo is new generation Japanese minimalist Design Studio, which is led by Oki Sato. Nendo was created in 2002 and estabilished its offices in Milan and Singapore. In Japanese nendo means free-form clay. Nendo find ispirations for their designs in small moments of surprise hidden in everyday life. This amazing design studio received a lot of awards and recognitions , for instance in 2006 Newsweek honoured the firm in 2008 as one of the “Top 200 Small Japanese Companies. Other achievement is that Elle Decor and Wallpaper magazines gave to Oki the titile of “Designer of the year “. Nendo has worked with companies like Puma, Starbucks, Capplellini, Moroso.
On their website : http://www.nendo.jp/ , among range of such interesting work, I found one project, which catched my attention straight away: it’s called press lamp. as the name says by itself the lamps are created by pressing the glass tubes .
I think that because the the glass is pressed looks like it was pinched and it gives organic , minimalistic feel to these amazing lamps.
Ephemerality means things which are transitory, existing only briefly. typically the term is used to describe objects found in nature, although it can describe a wide range of things like shadows, patterns created by nature. Shadows, colours might be ephemeral.
Slow Arc inside a Cube is the first in a series of works where small halogen light,on the end of an articulated arm, travels diagonally from one corner of a cube of mesh to its opposite side.
The Weather Project, 2003
Monofrequency lights, projection foil, haze machines, mirror foil, aluminium, and scaffolding
26,7 m x 22,3 m x 155,4 m
Installation in Turbine Hall, Tate Modern, London
Since the late 1990s Heatherwick has appeared as one of Britain’s most gifted and imaginative designers. A few of his most succesfull and recognazible designs are East Beach Cafe , British Pavilion and Bleigiessen .
UK Pavilion at Expo 2010
The picture above shows pavilion at Expo 2010 designed by Thomas Haetherwick. I think that the structure of the building is very interesting, as it;s not flat but it’s structured.
Bozhinovski Design is design studio based in Bulgaria. I visited their website http://www.bozhinovskidesign.com and I found here one project which attracted my attention. It’s called Private Home 08 and the house is kept in ultramodern style. It’s very elegant and full of sleek surfaces. Most of the furniture has organic, curved forms and edges. I think that constrasting materials (sleek, crispy white surfaces of furniture and more rough texture of wooden floor) creates ultramodern, and a the same time cosy look. The lamp in this interior is also very interesting : it looks like bold tree branches with lights on the tops.
Private Home 08
at http://www.homedsgn.com/2013/08/30/private-home-08-by-bozhinovski-design/private-home-08-03/ , http://bozhinovskidesign.com/portfolio/item/private-home-sofia/